Associazione Arte Continua has been engaged in cultural and social projects for over 30 years, based on the idea of the indispensability of art, just like the fundamental resources in life such as air, water, and energy. It connects the works of international artists to the spaces of everyday life. Just as trees provide oxygen for our bodies, art must become the oxygen for our minds in this important synergy that the association seeks to extensively promote in the region. Over the years, there have been numerous initiatives to develop social utility projects, such as “Arte all’Arte,” through which important works by international artists have been donated to various cities in Tuscany. Another example is the campaign “ArtexVino = Acqua,” which has allowed for the donation of 2 million euros in various parts of the world. More recently, there was “Arte per la Riforestazione,” a fundraising project to create a new wooded area near the public housing in the municipality of Prato. These projects aim to provide both poetic and concrete responses to guide society and individuals toward a more respectful and environmentally sensitive future.
Speakers: Mario Cristiani (President of Associazione Arte Continua) and Nicolas Ballario (Jorunalist, Sky Arte and Rai Radio 1)