Launched during the last edition of the fair, the METAmorphosis project is the result of dialogue between Artissima and Fondazione per l’Arte Moderna e Contemporanea CRT, in synergy with the OGR Award and in collaboration with the technical partners Artshell, LCA Studio Legale e REVIBE – Metaverse Experience Factory.
The aim of the project is to reflect on the relationship between art, technology and innovation by investigating the complex phenomenon of the Metaverse, highlighting its potential and limitations and proposing a critical, formative and educational vision for art world professionals (galleries and artists) and the public of enthusiasts.
The 4 participating artists were selected at Artissima 2022: Marco Lutyens – Alberta Pane, Paris, Venice / Eva & Franco Mattes – Apalazzogallery, Brescia / Rebeca Romero – Copperfield, London / R M – Martina Simeti, Milan.
> Learn more about the artists below.
The artists were invited to work on the project idea of a physical work and its digital alter-ego in the Metaverse.
> Explore the projects on the dedicated platform developed ad hoc by Artshell.
An international jury composed of Amira Gad, Lars Henrik Gass, Samuele Piazza and Domenico Quaranta have selected the winner of the OGR Award – Rebeca Romero – who will present her physical and virtual work Semilla SAGRADA on 17 May 2023 at OGR Torino in the Duomo and on Spatial in the Metaverse. The work will then be acquired by Fondazione per l’Arte Moderna e Contemporanea CRT becoming part of its Collection, and remaining on loan to OGR Torino in its physical and digital versions.
As we approach the event in May, there will be 2 meetings about the Metaverse at OGR Torino with experts in the field:
29 March – h. 18.00
Metaversando… Prospettive e percorsi nei metaversi dell’arte
Speakers: Luisa Ausenda and Marco Mancuso. Moderator: Ilaria Bonacossa
> register here for the event
26 April – h. 18.30
Sviluppi METAmorfici. Come si trasformeranno l’arte, la produzione creativa?
Speakers: Elisabetta Rotolo and Valentino Catricalà. Moderator: Ilaria Bonacossa
> register here for the event
17 May – h. 18.30
METAmorphosis presenta OGR Award
> OGR Torino, corso Castelfidardo 22
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Stay tuned on the fair’s social channels to find out the next steps!